Broker Development
Relationships are essential. Because of our long-standing history and deep ties in the industry, our contacts trust us to bring them lines that will succeed and the tools to support them. The average brokerage carries 75-150 lines and is presented an average of ten new lines per week, often making it difficult to acquire the broker you want. Matrix can assist you in being accepted by the broker and having them effectively represent your brand
Having been a brokerage for much of our 30-year history, The Matrix Group knows how to pick the best brokers and get them excited about representing your line. Our broker development services include:
- Identifying the brokers that will best serve your needs
- Our personal knowledge and relationships provide us with the basis to help you assess the broker that will be best attuned to your product and category
- We will aid you in interviewing and choosing a network of brokers in major markets throughout the country
- Establish programs to motivate and create incentives for the brokerage owners and staff
- Program Development - Developing retailer and distributor programs that move product
- Sales Aids and Tools - Creating sales tools brokers need to succeed in the marketplace, specifically tailored to each market segment (natural, specialty, supermarkets, pharmacies)
- All of our Associates have long and personal relationships with the brokers. Our one on one approach allows us to maximize your brand with each broker representative.